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Will Ferrell’s Old Milwaukee Super Bowl XLVII commercial

Unless you lived in the area of Texas near Sherman, Denison and Ardmore, then your Super Bowl XLVII ad time on Sunday night didn’t include this minute-long ode to Old Milwaukee, in which Will Ferrell made one bus passenger’s lucky day. Except we live on the Internet now. So Old …

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Tone Bell cruises the L.A. comedy scene in a Dodge Dart

There are TV commercials, there is product placement, and then there is the hybrid ad. As I learned from my time behind the lines with Nielsen, a “hybrid ad” seamlessly walks the lines that criss-cross among traditional advertising, old-fashioned sponsorship and subtle product placements. The seamlessness is intentional — you’re …

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Big Bird appears in official ad for President Barack Obama

After Mitt Romney singled him out during the first presidential debate with Barack Obama, Big Bird has been making the rounds in a way this Sesame Street Muppet character has not seen in ages. First a slot on the Weekend Update desk of Saturday Night Live. And now this. President …

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Grace Helbig in 2012 Lowe’s TV ad campaign

I was pleasantly surprised the other night to see Grace Helbig after one of our mutual friends performed in a sketch show at the UCB Theatre in New York City. Imagine that surprise multiplying by infinity not much later, when, upon arriving home and turning on my TV, I saw …