Seth Herzog is what Malcolm Gladwell would call a Connector. The Zog seemingly knows everyone in comedy and show business who lives and works in New York at any given moment, and on any given Tuesday, you might see one of his famous friends onstage or playing sidekick to Zog at his weekly comedy showcase, Sweet, which he began hosting in New York City’s Lower East Side in 2004. Since 2009, Seth also has served as the audience warm-up comedian for Jimmy Fallon, first on Late Night and for the past two years on The Tonight Show. Zog tells me about his lifelong friendship with Michael Showalter, growing up in Princeton, the alt-comedy scene of New York in the 1990s, and how he survived several years living in one of the smallest apartments in the Big Apple.
So let’s get to it!