Comedy Central announced today that Seth McFarlane, who himself should and will be roasted someday by Comedy Central, would get to be a Roastmaster first in heading up the dais for next month's Roast of David Hasselhoff.

Jeffrey Ross, who has "The Roastmaster" as an official nickname, will be watching from the dais and drawing up his first draft of roast jokes about McFarlane while zinging the Hoff, alongside comedians Greg Giraldo, Lisa Lampanelli and Whitney Cummings. Past, present and future Roast targets also will be represented onstage in the likenesses of Pamela Anderson, Hulk Hogan and Jerry Springer. Go figure.

The roast airs Aug. 15 on Comedy Central.